A Discussion And Analysis Of Same Sex Marriage - 1825 Words

â€Å"A Discussion and Analysis of Same-Sex Marriage in the United States† Tranard J. Harvin Dr. Yousuf PLJS 301 - American Government Claflin University November 13, 2015 A Discussion and Analysis of Same-Sex Marriage in the United States Tranard J. Harvin, Claflin University Introduction The notion of same-sex love is as ancient as human love and the question of how it is recognized and understood has bedeviled every human civilization. This institution has existed since the date of Plato’s Symposium and has even been evident in seventeenth-century China and nineteenth century Africa where it was identical to opposite-sex marriage (Sullivan, 2004). Until the fourteenth-century of the Common Era, same-sex unions existed and were†¦show more content†¦This debate is evitable across religious practices and is based on the morale of a number of religious books including the Torah and the Holy Bible. In each of these widely used religious books, the institution of marriage is between a man and woman and any other union is considered an abomination. The purpose of this paper is to discuss and analyze Same-Sex Marriage in the United States based on the arguments in favor of and against this recently legalized institution. The recent Supreme Court ruling in favor of Same-Sex Marriage has caused great controversy in the United States. People from both sides of this argument are still feeling the backfire from this decision. It is not easy to justify same-sex marriage, an institution that some same-sex couples consider to be a political act (Kimport, 2013). Despite the contemporary understandings of marriage as a personal union based on love, this implicit collective identity can easily be misinterpreted as a dislike for such unions. In fact, it is the exact opposite. Statement of the Problem Same-sex marriage has been both supported and not supported on the basis of several clusters of variables. These variables, according to Kimport, include symbolic politics, moral and religious attitudes and

The Impact Of The Internet On Communication Essay

The Impact of the Internet on Communication The internet has revolutionized all forms of communication since the beginning of its existence. The world has now become ‘smaller or more like a ‘global village, so to speak. The internet was first used by the U.S military for communications purposes. The internet, from the communication point of view, has brought on new developments and techniques to keep in touch not only for individuals, but for businesses as well. An example of how the internet has impacted communication would be an example of doctors now communicating through live video feeds via the internet with patients or other doctors to diagnose patients or to even guide and advise surgeons through complicated procedures.†¦show more content†¦Also, while some services only work over your computer or a special VoIP phone, other services allow you to use a traditional phone through an adaptor. This type of technology has made life easier for both corporate businesses and commercial usage. It has made long distance calling much cheaper and in some cases, free. Businesses can communicate with each other and set up voice conferences which can range across many countries. Why use VoIP? There are two major reasons to use VoIP: • Lower cost; • Increased functionality Lower Cost In general, phone service via VoIP costs less than equivalent service from conventional telephone companies. There are also some cost savings due to using a single network to carry voice and data. This is especially true when users have existing under-utilized network capacity that they can use for VoIP without any additional costs. In the most extreme case, users see VoIP phone calls (even international) as free. While there is a cost for their Internet service, using VoIP over this service may not involve any extra charges, so the users view the calls as free. There are a number of services that have sprung up to facilitate this type of free VoIP call; for example, ‘Skype, is a VoIP client whereby you can either make free calls between computers or you can dial to landlines for a small charge as compared to telephone exchanges. Increased Functionality Incoming phoneShow MoreRelatedThe Impact Of Internet On Computer And Communication World1531 Words   |  7 Pagesdated back to the 1962. At the end of the 1960s, the Internet was created and it was considered one of the most groundbreaking invention, which revolutionised the computer and communication world forever (Barry M. Leiner 2015). The Internet has the capability of disseminating information worldwide and facilitates interaction between individuals regardless of their geographical location. For instance, since the early 1990s, the cost of communication had been lowered significantly when personal computersRead MoreThe Impact Of Cell Phone And Internet Use On Communication Skills2722 Words   |  11 Pages The Impact of Cell Phone and Internet Use on Communication Skills in Adolescents Jontay Hendree Kennesaw State University 15 February 2015 Abstract The study that I have conducted examines the effects of excessive cell phone and internet use as primary means for communication in adolescents’, and their subsequent (lack of) ability and willingness to engage in verbal and/or face-to-face communication. This research explores the pros and cons of the reliance on communication technologyRead More The Impact of the Internet on Society Essays676 Words   |  3 PagesThe Impact of the Internet on Society The internet is a big impact on our society today. It has been around for quite some time. 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In Malcolm Gladwell’s essay, Small Change: Why the Revolution Will Not Be Tweeted, he argues that social networks are hurting social activism because less motivation is needed to participate in online activities than in physical activities. Gladwell would respond to Bremmer’s essay by stating that social networks and other forms of modern communications create â€Å"weak ties† becauseRead MoreThe Internet From A Social and Communications Perspective Essay1720 Words   |  7 Pagesthe internet 6.2 World dependency ïÆ'Ëœ Organizations and corporations/ Commercial Internet ïÆ'Ëœ Education ïÆ'Ëœ Mass Share of the information ïÆ'Ëœ Politics ïÆ'Ëœ Safety (cybercrime, the web economy) 6.3 Impact on personality ïÆ'Ëœ Specifics ïÆ'Ëœ Identity, Anonymity and Role Modeling ïÆ'Ëœ Internet addiction ïÆ'Ëœ Personality conflicts (and reality vs. virtuality) ïÆ'Ëœ Degradation of personality, mental problems) ïÆ'Ëœ Multitasking 6.4 Social characteristics ïÆ'Ëœ Variety of communication ïÆ'Ëœ Social networks ïÆ'Ëœ Internet cultureRead MoreImpact of Technology on Education1146 Words   |  5 Pages------------------------------------------------- Positive Impact of Technology on Education Technology plays a very important role in the field of education, especially in this 21st century. In fact, computer technology has become easier for teachers to transfer knowledge and for students to obtain it. The use of technology has made the process of teaching and learning more convenient. Talking in a positive sense, the impact of technology on education has been extraordinary. Using Internet and computers as en effective medium

Business Communication for Voluntary Employee- myassignmenthelp

Question: Discuss about theBusiness Communication for Voluntary Employee Turnover. Answer: Introduction Business communication is a very vital topic of business management in my point of view. It refers the process where information is shared between people within an enterprise and raises a commercial benefit of the organization (Abraham et al., 2017). Business communication also indicates how the organisation shares its information for promotional purposes of its product and services to the targeted potential customers. Organizational communication is one of the important parts of business communication. Short description of Organizational Communication Organizational communication is one of the most important topics in the context of business communication. Organizational communication, as a field, includes consideration, analysis and criticism of the communicational roles of the organisation. It helps a company to reach its desired goal through managing its manpower. Thus it is a topic of great interest for me. It can be classified into formal and informal communication. If the communication flows through normal channels then it could be downward, horizontal or upward whereas the flow from informal channels is like the grapevine. The functions of organizational communication are to send and receive messages among some interrelated individuals in a certain environment or setting in order to achieve a common organizational goal. These messages can be conveyed through face to face, written or by mediated channels in the organisation (Russell Neuman et al., 2014.). Organizational communication focuses largely on the relationship building and interacting with inter-organizational individuals and also the interested external people. Communication is not just transferring messages between the senders and receivers. It literally constitutes the social world of the organisation. A successful organisation can have competent communicators. The organizational communication shows that the organisation depends greatly on the effective and efficient communication skills of their employees which intern help in achieving the organizational goal. To create a proper flow of communication within the organisation, it is very important to recruit employees who can give and follow instructions, accurately listen and provide feedback, get connected with coworkers, customers and networks. The employees can provide serviceable information, work well as the team, critically and creatively solve problems as well as provide ideas in an understandable manner. Effective organizational communication includes the process of creating and exchanging information, working with the diverse group of people, communicating in a complicated environment and having the ability to communicate in a proper manner. Thus, organizational communication builds a staircase to reach the organisational goal easily (Bell Davison, 2013) . Personal reflection of great interest of Organizational Communication In my point of view organizational communication has a great importance in building the base of business communication. To achieve the organizational goal a smooth communication is necessary among all the departments of the organisation. This can be developed if I able to create smooth communication among the employees. Recent emphasis has focused on all levels of interaction in companies. As per my findings interpersonal relationships are a large part of organizational communication. Thus, great deal of these researches focuses on the process of interpersonal relationships that are conducted in the framework of organizational hierarchies. Employee trust- I think, an open communication can only create a sense of transparency within the organisation which helps to build trust between employees. Keeping employees in dark can create tension, low job security among employees whereas strong communication can help them feel valued and trusted. It also helps to reduce the feeling of uncertainty and cluelessness about the organisations current status. This intern develops a much more positive work environment in the organisation boosting the workforce to lead toward the desired goal of the organization (Rice et al., 2017). Relationship- organizational communication is essential to create a relationship between staff members and level of employees, on both professional and social ground. In my point of view an open communicating atmosphere is very helpful for the employees feel free to express their opinions and ideas and can come up with innovative solutions to different problems of the organisation. Communication in the organisation prevents the employees feel isolated and helps to build the team to work effectively. By creating a strong relationship organizational communication enables the employees to trust on each other. Thus, communication act as a support system in building the good relationship with peers, coworkers, subordinates, clients and stakeholders of the company (Real et al., 2014). Clarity- Communication makes things clear within the organisation. A well-informed employee always has the better attitude towards solving problems than a less informed employee of the organisation. As per my knowledge there are different ways of communication like magazines, journals, meetings which help to develop proper information among the employees. Apart from the above-discussed points, I think there are some other roles of organizational communication. Socialization is very important for the business organisation in the current business world, where communication acts as a tool in socializing. Organizational communication helps in controlling the management processes which intern leads the organisation to the desired goal. It also helps the managers to perform their duties which include planning, organizing, leading and controlling within the organization. Application of Organizational communication in present and future career Organizational communication is the internal communication techniques of the organisation which I could use to disseminate information and communicate with the employees of the organisation. There are different techniques of organizational communication across different companies regardless of its size and nature. The techniques employed for communication should be cost-effective as well efficient to be effective (Singh et al., 2016). I looked at three primary ways Organisational Communication research. When I study organizational communication I look at quantitative methods for predicting behaviors, or qualitative methods for understanding behaviors. Again I can use qualitative methods for study communication in the natural environment of organizations in order to understand organizational cultures and their function. I can use Organizational communication in the creation of the internal newsletter or an email program where some appropriate employees will be entrusted with the responsibility of monthly/fortnightly creation of newsletter or email program. The newsletter which may contain important information of the company, health and safety tips of the employee etc will be circulated to all employees in the organization through emails. I can also use it to carry changes of policies, special dates, and the name of the employee of the month, fun games or puzzles that can be enjoyed by the employees(Boyd, 2017). Again I will use internal communication to present theme meetings rather than the old stereotype meeting format. This can be in the form of additional refreshment arrangement for the attendant in the meeting or use different lucid but interesting themes. These kinds of regular theme meetings can be conducted to update the employees as well as management on general or specific topic. Lastly I can use organisational communication to create a social networking group or channel. Social networking is on a great importance in todays business world. This can be generated for employees in the organisation by providing the base for linking to social network group in the form of face book, twitter or link din. This will create a platform for all the employees in the organisation where any information can be posted. All employees can interact with various groups and share various kinds of required information which would not be possible without the use of such social networking group. In my opinion these small steps will create a base ground of networking to the world market (Kearney et al., 2017). Conclusion Thus, from the above discussion about organizational communication, I have come to know the importance and role of communication in an organisation. The assignment also depicts the various application of organizational communication of our current professional career. Works Cited Abraham, J., Takwin, B. Suleeman, J., 2017. A confirmatory factor analysis among Indonesians. Counterfeit self: Kasetsart Journal of Social Sciences, 2(4), pp.222-40. Bell, E. Davison, J.., 2013. Visual management studies: Empirical and theoretical approaches. International Journal of Management Review, 15(2), pp.167-84. Boyd, J.J., 2017. Retaining High-Performing Healthcare Employees. Voluntary Employee Turnover, 5(7), pp.12-45. Kearney, C., Soleimanof, S. Wales, W.J.., 2017. Examining Facilitative Configurations of Entrepreneurially Oriented Growth: An Information Processing Perspective. British Journal of Management, 10(1), pp.118-30. Real, J.C., Roldn, J.L. Leal, A.., 2014. From entrepreneurial orientation and learning orientation to business performance: analysing the mediating role of organizational learning and the moderating effects of organizational size. British Journal of Management, 64(2), pp.186-208. Rice, R.E. et al., 2017. Organizational Media Affordances: Operationalization and Associations with Media Use. Journal of Communication, 67(1), pp.106-30. Russell Neuman, W., Guggenheim, L., Mo Jang, S. Bae, S.Y.., 2014. The dynamics of public attention: Agenda?setting theory meets big data. Journal of Communication, 64(2), pp.193-214. Singh, S., Darwish, T.K. Poto?nik, K.., 2016. Measuring organizational performance: A case for subjective measures. British Journal of Management, , 27(1), pp.214-224.

The Importance of Storytelling in Ecommerce

Humans love stories. From an early age, we’re told stories to entertain and inspire us. It’s no surprise the marketing world has embraced storytelling; it’s one of the most effective ways to connect on a deeper level with consumers and humanize a brand. In ecommerce, storytelling is vital, because brands need to cut through the barrier of the computer screen to connect with strangers. But when it’s done right, any brand can stand out online. What is Storytelling in Ecommerce? Storytelling is simply building a narrative around your company and its products. Everything you tell readers about you, your company, your products, and your services is part of the story. You can use storytelling on your homepage, about page, product pages, and across your social media accounts. It all helps to create a context in which potential customers can understand who you really are. For example, if you’re selling a brand of coffee, you don’t just say it tastes good; you talk in detail about how your company founders travelled the world, looking for the perfect blend of coffee beans. It can add a sense of adventure, credibility, and exclusivity to your brand. Why Storytelling is Important for Ecommerce Brands Stories add authenticity to your content. They grab the attention of readers and help you communicate on a more emotional level. They’re a crucial part of developing a memorable brand, attracting new customers, improving your credibility, building customer loyalty, and driving sales. Storytelling can give your brand depth. It shows that you offer more than just a product or service; you have values that people can relate to and be a part of. Information overload It’s no wonder most â€Å"tune out† of traditional advertising methods. The volume of data consumers is exposed to is overwhelming: Every minute, more than 2 million Google searches are performed Every day, consumers process around 100,000 digital words, and see approximately 5,000 marketing messages Every year, 3 trillion ads are sold online Ignoring marketing messages has become almost automatic; around 79 percent of people scan content, rather than read every word. But storytelling has the potential power to stop people from tuning out. Develop stronger relationships To make your marketing messages more effective and to strengthen the bond you have with customers, you need to make your audience feel like you understand them. The most successful brands build relationships with their audience by defining their brand with a core set of beliefs. This adds a perceived value to the products and services, makes consumers feel a part of something great and can create brand ambassadors. The most obvious example of this is Coca-Cola. People don’t mind paying a higher price for the product because they feel an emotional attachment to the brand. In the same way, Nike uses storytelling by associating its brand with star athletes – it’s not just selling the shoe’s features, it’s selling the feeling you get by wearing the shoes. The trick is to select stories that potential customers can relate to and speaking the language of your target audience to connect with them on a more personal level. Stories are motivational The best stories motivate people to take action more than a standard sales pitch. Before you share a story, think about what you want your audience to feel and what you want them to do next. When you weave into your story a call-to-action, people that relate to the story are more likely to take the desired action. So how do you harness the power of storytelling? Here are 10 ways to make your stories more captivating and hopefully give you the competitive edge. Need help writing a brand story? Learn more about our ecommerce content service. 10 Ecommerce Storytelling Strategies That Work 1. Focus on emotions. What do customers experience when using your products? Explain how customers accomplished a task before they had your product and how they felt. Then describe them using your products and how they will feel. Use words and phrases that focus on positive emotions. Casper, the mattress company, does a good job of reinforcing positive emotions on their website. 2. Talk about how your product makes the customer’s life better. In other words, sell the benefits, not the product. What makes your products and services unique, and what do they help customers achieve? Perhaps your product allows people to spend more time with their family. Use images and videos alongside your copy to bring the ideas to life. 3. Explain how your company solves customer problems. State the problem, show that you understand the problem, and then explain how you developed a solution to make customers’ lives easier. 4. Make the story shareable. What is the core value of your brand? Build your messaging and imagery around this, and create a catchy hashtag that summarizes your core message. Encourage customers to tell their story using the hashtag, and use social media polls to promote your campaign. Have a look at this print ad from 1990 by Nike. This is copywriting and storytelling at it’s finest. 5. Be more transparent. You could explain your manufacturing process, describe your company culture, explain product costs, or describe company setbacks and how you overcame them. 6. Be socially conscious. Can you give something back to the local community? You could donate your time to a local event, donate gifts to a charity, or sponsor a local project. Whatever you do, it can be built into the story of your brand which you can share with your audience. TOMS started with a buy-one, give-one system where every paid of shoes purchased meant that a pair was donated. 7. Highlight your brand’s origins. If you have an interesting story to tell about the evolution of your brand, share it. What setbacks did you overcome? You could bring your location into the story. 8. Humanize your brand. Talk about individual staff members and the many different ways they contribute to your company. How did you become who you are today? Frozen-foods company Amy’s Kitchen nails this technique on their website. They tell readers how they sold handmade pot pies out of the family kitchen during the early days of their business and never imagined the enormous success that lay ahead. 9. Enhance product descriptions. In the final stages of the buying process, storytelling can push the customer toward a purchase decision. Use product descriptions to build authenticity. How was it made? What unique materials do you use? Again, you can highlight how a product will improve the lives of consumers. 10. Use real-life stories from customers. Either interview customers, or ask them to share stories about your company, products, and services. User-generated content adds authenticity to your storytelling. Connect with your followers on social media. You can even offer prizes for the best story or picture. CoSchedule does a great job of incorporating real-life stories on their website. The callout below is from a quote from a solopreneur and includes a link to a blog post that tells the story in-depth. How to Tell if Your Story is Good If you’ve put together a brand story and aren’t sure how effective it is, here are a few things to look for: Publish stories that are relevant to the time of year and current events. Craft each story from the perspective of your ideal customer. Find new or unusual ways to tell your story. Surprising stories are more memorable than predictable ones. What is the challenge your customer has to overcome or the problem your product can solve? You’re not trying to sell a product or service; you’re selling the results you offer and the feeling people get from using your brand. You’ll lose credibility if your audience thinks you’re being dishonest. Don’t appear evasive in your motives and avoid using jargon. Final Thoughts In a crowded ecommerce world, companies that use compelling and emotive stories are often the ones experiencing greater brand loyalty and increased profits. It may take more effort to weave stories into your ecommerce content, but when you get it right, it can be one of the most effective ways to connect with customers, strengthen your brand, and drive sales. What stories can you use to make your brand stand out online? Interested in using storytelling to elevate your brand? Our copywriting service connects you with professional writers able to create copy that sells.